Tuck and Reputation Institute Offer New Online Executive Program on Strategic Reputation Management
Newswise - Tuck Executive Education at Dartmouth and Reputation Institute recently partnered to deliver the Executive Program on Strategic Reputation Management. The program is designed to offer busy executives access to cutting-edge frameworks on brand and reputation management - while remaining at the comfort and convenience of their own desk.
Why a program on Reputation? Global firms have begun to see the return on actively measuring and managing their corporate reputation, as supported by a recent Korn/Ferry survey of Fortune500 Chief Communication Officers: 84 percent of CCOs said they are giving more attention to providing leadership on reputation, values and culture at their firms. More firms need the critical skills to realize their own returns and thrive in the reputation economy.
The program begins on April 2 and includes nine weekly online interactive sessions with live Q&A at the end. The 'Lunch-n-Learn' e-learning concept is not new - but the all-star ensemble of faculty delivering the content sets this program apart.